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welcome to the urban surf index

by surf mess

a living record of surf culture beyond the obvious: surfers who build companies, surfscapes that fuel the work, and the quiet influence of surfing on how we build, create, and move through the world.

culture. life/style. gear. and code.

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Surf culture isn’t dying. It’s evolving.

Nov 24, 2025

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10 min read

Surf culture isn’t dying. It’s evolving.

hey… 👋 I’m Rox

I’m the founder of surfssentials. if you’d like updates on new posts, just pop your email below and I’ll send them straight to your inbox.

© 2025 surf mess - accomplished everywhere else.

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